Open Letter To McDonald’s
It is with sadness that I feel the need to write you this letter.
I have been a steady customer since you opened the first McDonalds in Ft. Lauderdale back in the early 60’s. I even stuck with you when you completely ruined the taste of the original French Fries. (no more animal fat)
But now I am beginning to wonder if you will even be in business much longer.
The problems are so glaring to anyone who can see. You are not making any profit anymore, at least not the “McDonald’s” amount of profit. Your business model is still sound, it’s just the management that is dropping the ball. This is not a new problem, but it’s now impacting the quality of your franchises and not in a good way!
The Logo of McDonald’s has always been a clown…but now the employees seem to be upstaging The Ronald.
At a recent visit, I ordered some items, the price came to $4.40. When I got to the drive-up window I asked for 3 Splendas for my Ice Tea. I received 12. Also, I asked for some ketchup for my small fries. I needed, at most 2. . . . I got 5! Do the math. Each Splenda packet costs about 3 cents and a ketchup is probably 4 cents. So For one $4.40 cent (including tax) sale the server threw 10% of the sale price out the drive-up window. This is not a one-time event… or even at just one store. This is happening all the time.
The employees evidently have not been trained in the fact that the store must make a profit and that that will means using their heads a little. I have often been given two tea bags for a cup of tea or a hand-full of salt packets. (like maybe I’m building an ocean.)
The employees recently seem to have an attitude. It’s as if they are being held against their will and serving the public is their punishment. Has someone told them that they are worth much more than they are getting? I hope not because, in most cases, it’s not true. I’ve watched as they walk around in a daze asking someone what “hot tea” is and then actually run into each other trying to make it.
I would not complain like this if I didn’t have a sensible solution.
Gather all the employees together and announce that in thirty days the pay is going to $18.00 an hour. But unfortunately, only half of the employees will be retained. Then just stand back and watch as the genius of capitalism takes effect.
The employees that really want to work will pick up the slack of the useless deadwood. And when management tries to explain that they shouldn’t be throwing the profits out the drive-up window, maybe they might actually listen!
T. Michael Rearic
just the opinion of a life-long customer.
p.s. don’t get me started on KFC